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TCL 98C7K-UK TV 2.49 m (98") 4K Ultra HD Smart TV Wi-Fi Black 3000 cd/m²
SKU
98C7K-UK
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In Stock:
3 available
98", 4K 3840 x 2160, 144Hz, QLED, QD-Mini LED, 4K HDR 3000 nits, HVA, AiPQ Pro Processor, B&O 6.2.2, Google TV, E/G
- Precise Dimming Series Up to 2048 Zones
- HDR 3000 nits
- QLED
- CrystGlow HVA Panel
- AiPQ Pro Processor
- 144Hz Native Refresh Rate
- Audio by BANG & OLUFSEN
- Ultra Slim Design
Category: TVs
World-leading Mini LED technology
QD-Mini LED
QLED with Mini LED
TCL's QD-Mini LED combines the merits of QLED and OLED technologies, transforming the traditional backlight into lighting that is close to pixel-level precision. It also utilizes the world's leading QLED technology, offering contrast and colour gamut comparable to OLED, while also providing higher peak brightness and a longer lifespan. This represents the future technology of large-screen displays.
Ultra-high Peak Brightness
Ultra-high Contrast
Ultra-high Colour Gamut
Ultra-long Lifespan
TCL All-domain Halo Control Technology
Mini LED TV: The Halo Eliminator
The TCL all-domain halo control technology covers the entire path from light generation to imaging, integrating high-efficiency light-emitting chips and self-developed lens technology, combined with Micro-OD, light and shadow control algorithms, and high-end HVA Panel technology. Through system-level precise control of light, it effectively solves the halo problem and delivers a premium viewing experience.
Powerful Light-emitting Chip
Master light and dark, capture intricate details
Compared with the previous generation of conventional light-emitting chip, C7K's ground-breaking Powerful Light-emitting Chip significantly improves brightness and energy efficiency, reproducing natural bright and dark scenes with clarity.
Super Energy Highlighter Base | ALD Corrosion-resistant Technique
35% Brightness Increase | 10% Energy Efficiency Increase
Super Condensed Micro Lens
34 self-developed patents, leading in lens technology
TCL's self-developed super condensed micro lens technology precisely controls light direction through its arch bridge dimming design. Its selection of nano-optical materials with greater plasticity form a golden curvature with super light-focusing properties, and precisely controls light point by point, greatly improving the backlight uniformity and halo control capabilities, making the picture details clearer.
41% Improvement in Halo Control Capability | Enhancement In Backlight Uniformity | 8 Times Increase In Optical Stability
Micro-OD
Better image quality, thinner body
With TCL's powerful Mini LED optical technology, C7K delivers an astonishing Micro-OD. It not only offers a slimmer TV unit but also puts an end to the Mini LED halo issue by working with the super condensed micro lens and ultra-high zoning, giving the stars in the night sky a deep, delicate, and sharp look.
Dynamic Lighting Bionic Algorithm
Enriched dark and light details, more realistic image reproduction
Combined with human perception characteristics and picture pixel information, the lighting details are optimized for SDR and HDR signals, while the details and contrast of light and dark scenes are greatly improved. Enjoy more real lighting effects of streaming media resources on TCL TV.
Transient Response
No ghosting and more clarity
Transient response can prevent dark shadows, bright spots, and trailing caused by backlight lag in motion picture. It makes the motion picture sharper and enhances your viewing experience.
Bidirectional 23 bit
The more precise the backlight control, the clearer the image details
Bidirectional 23 bit precision control technology can accurately sense the ambient brightness and colour temperature, and finely control the TV brightness and colour temperature to make the picture more vivid and colourful.
HVA Panel Technology
5000:1* ultra-high native contrast ratio, an excellent partner
for Mini LED TV
HVA Panel technology employs nanoscale film-layer techniques to create a butterfly-wing-shaped liquid crystal molecular microstructure. This structure precisely controls the light passing through the liquid crystal layer, significantly improving the contrast of the panel.
Precise Dimming Series up to 2048 Zones
Deeper blacks, higher brightness
Precise Dimming series refers to Mini LED TV with all-domain halo control technology. The new generation of powerful light-emitting chip, super condensed Micro lens and Micro-OD make the light shape of individual zones more perfect, and its halo control ability is several times that of ordinary zones. Combined with the HVA panel with high native contrast ratio and the world's leading light and shadow control algorithm, Precise Dimming series shapes the real light and shadow so that the TV's comprehensive picture quality performance is dramatically improved compared to ordinary TVs, bringing an upscale image experience.
HDR 2000 nits
Ignite your senses with brightness
Thanks to its peak brightness of 2000nits, the C7K features an ultra-high contrast ratio of 20 million:1 and a higher dynamic range. With its precise dimming capability, the C7K displays both deep darkness and bright, vivid details.
2000 nits Peak Brightness
20,000,000: 1 Ultra-high Contrast
QLED
More than a billion hues of vivid colour
TCL QLED utilizes Colourful Quantum Crystals, which integrate nanoscale quantum dot materials with organic materials in multiple layers. Together with backlighting technology, this breakthrough achieves exceptional colour and optical performance. Each frame masterfully renders more than a billion hues of perfect vivid colours, showcasing stunningly vivid colours. Enhanced brightness further illuminates subtle details, offering an immersive and lifelike viewing experience that unveils hidden nuances.
Colourful Quantum Crystal | 93% DCI-P3 Ultra-wide Colour Gamut
Enhanced Stability | Bionic Colour Optimization Technology
HVA Panel
Sharper vision, finer details
The HVA Panel maintains an ultra high native contrast ratio of 5000:1, while also featuring an ultra wide viewing angle and high energy efficiency, ensuring that image details are crisp and visible.
HVA Panel Technology | 3x Contrast Enhancement | Ultra-low Reflectivity
Energy-efficient | >178° Viewing Angle
144Hz Native Refresh Rate
Smoother and clearer
From signal processing to screen display, the C7K supports 4K 144Hz ultra-high native refresh rate throughout the entire chain, effectively solving the problem of image stuttering and making moving images clearer.
AiPQ Pro Processor
It perceives, it thinks, it produces
TCL's self-developed AiPQ Pro Processor incorporates
numerous TCL's unique image quality tuning algorithms.
This chip has excellent intelligent sensing capabilities and
can make pixel-level adjustments to the image quality,
thus providing a top-notch viewing experience.
Ai Contrast | Ai Colour | Ai Clarity
Ai Motion | Ai HDR | Ai Scene
Ai Contrast
Perfectly balanced light and shadow
Perceive the brightness information of each image in the TV picture, and combine the brightness characteristics of the viewing environment to intelligently adjust the contrast of the picture to make the bright and dark details clearer.
Ai Colour
True colour inspired by the creator
Intelligently identify the colour characteristics of the picture, and carry out dynamic colour calibration and skin tone protection, bringing more vivid colour performance, allowing users to get an immersive experience when playing games or viewing movies.
Ai Clarity
Crystal clear vision than ever
Powerful Ai data models accurately parse each frame of images, and perform pixel-level optimization on flawed images, so that even low-score images can present high-resolution image quality effects.
Ai Motion
Actional scenes and smooth details
Powered by TCL AiPQ Pro Processor, MEMC detects fast-moving objects sensitively in their size and position in the image, it calculates motion in terms of frame number with up to 4K 144Hz VRR, just to restore the silky-smooth image in compensating for blurring and tearing in the exciting sports, games, and movies.
Ai HDR
Full range of HDR
The Powerful TCL Ai HDR supports almost all HDR formats such as Dolby Vision, HDR 10+, HDR10, HLG, etc. And plus, it could upscale SDR to HDR by enhancing the picture quality in movies and shows with a wider range of colours with brighter highlights.
Ai Scene
More immersive experience
TCL Ai Scene has powerful intelligent perception capabilities. It performs outstanding recognition, scene analysis, and algorithm tuning of image content to achieve pixel-level image optimization, bringing you a more immersive viewing, sports, and gaming experience.
Multiple Eye Care
Protect your eyes
With low blue light, overclocking flicker-free, ambient light adaptively, MEMC motion stabilization, and gentle light protection technologies, a TCL TV, certified by TÜV for Low Blue Light, safeguards your vision in all aspects.
Sound Beyond Expectations
DTS Virtual:X
Virtualized 3D sound
DTS Virtual:X™ makes enveloping sound that appears to emerge above, beside, and behind you, providing an immersive experience in any room.
Dolby Atmos
Theatrical sound enjoyment
Dolby Atmos transcends conventional channel limitations to deliver three-dimensional audio. You can experience astounding clarity, increased emotional impact, and immersive, room-filling sound.
More fun with TCL
Game Master
Play like a pro
Experience next-level gaming with the best elevating technology in action. Unlock advanced display and audio technology, try smoother streaming with TCL Game Master
Gamebar
Adaptive game screen for three major consoles
Gamebar has customized exclusive screen design for the three major mainstream gaming consoles, bringing the game vibe to the fullest. Gamebar integrates many graphics and game modes, allowing you to make personalized game settings and stack up BUFFs at the start.
AMD FreeSync Premium Pro
No tearing. No stuttering. Just gaming
The AMD FreeSync technology promises seamless, artifact-free gameplay at almost any frame rate, putting an end to choppy gameplay and broken frames. It is regarded as the next breakthrough in PC and console gaming.
Superwide Gameview
With the 21:9 and 32:9 superwide screen ratio, you can get up to twice the field of view in the game, making you a hardcore gamer ready for any unexpected situation.
HDMI 2.1
For gamers, a responsive TV is just as important as one with good pictures. With HDMI 2.1, you'll experience lower latency and the better picture settings for gaming automatically.
Simple and Elegant
Ultra Slim Design
Ultra slim design, seamlessly wall-mounted
Thanks to the adoption of the precise dimming, the C7K achieves an ultra slim design, mounting on the wall as a masterpiece of home decor, turning your home into a new space for art.
QD-Mini LED
QLED with Mini LED
TCL's QD-Mini LED combines the merits of QLED and OLED technologies, transforming the traditional backlight into lighting that is close to pixel-level precision. It also utilizes the world's leading QLED technology, offering contrast and colour gamut comparable to OLED, while also providing higher peak brightness and a longer lifespan. This represents the future technology of large-screen displays.
Ultra-high Peak Brightness
Ultra-high Contrast
Ultra-high Colour Gamut
Ultra-long Lifespan
TCL All-domain Halo Control Technology
Mini LED TV: The Halo Eliminator
The TCL all-domain halo control technology covers the entire path from light generation to imaging, integrating high-efficiency light-emitting chips and self-developed lens technology, combined with Micro-OD, light and shadow control algorithms, and high-end HVA Panel technology. Through system-level precise control of light, it effectively solves the halo problem and delivers a premium viewing experience.
Powerful Light-emitting Chip
Master light and dark, capture intricate details
Compared with the previous generation of conventional light-emitting chip, C7K's ground-breaking Powerful Light-emitting Chip significantly improves brightness and energy efficiency, reproducing natural bright and dark scenes with clarity.
Super Energy Highlighter Base | ALD Corrosion-resistant Technique
35% Brightness Increase | 10% Energy Efficiency Increase
Super Condensed Micro Lens
34 self-developed patents, leading in lens technology
TCL's self-developed super condensed micro lens technology precisely controls light direction through its arch bridge dimming design. Its selection of nano-optical materials with greater plasticity form a golden curvature with super light-focusing properties, and precisely controls light point by point, greatly improving the backlight uniformity and halo control capabilities, making the picture details clearer.
41% Improvement in Halo Control Capability | Enhancement In Backlight Uniformity | 8 Times Increase In Optical Stability
Micro-OD
Better image quality, thinner body
With TCL's powerful Mini LED optical technology, C7K delivers an astonishing Micro-OD. It not only offers a slimmer TV unit but also puts an end to the Mini LED halo issue by working with the super condensed micro lens and ultra-high zoning, giving the stars in the night sky a deep, delicate, and sharp look.
Dynamic Lighting Bionic Algorithm
Enriched dark and light details, more realistic image reproduction
Combined with human perception characteristics and picture pixel information, the lighting details are optimized for SDR and HDR signals, while the details and contrast of light and dark scenes are greatly improved. Enjoy more real lighting effects of streaming media resources on TCL TV.
Transient Response
No ghosting and more clarity
Transient response can prevent dark shadows, bright spots, and trailing caused by backlight lag in motion picture. It makes the motion picture sharper and enhances your viewing experience.
Bidirectional 23 bit
The more precise the backlight control, the clearer the image details
Bidirectional 23 bit precision control technology can accurately sense the ambient brightness and colour temperature, and finely control the TV brightness and colour temperature to make the picture more vivid and colourful.
HVA Panel Technology
5000:1* ultra-high native contrast ratio, an excellent partner
for Mini LED TV
HVA Panel technology employs nanoscale film-layer techniques to create a butterfly-wing-shaped liquid crystal molecular microstructure. This structure precisely controls the light passing through the liquid crystal layer, significantly improving the contrast of the panel.
Precise Dimming Series up to 2048 Zones
Deeper blacks, higher brightness
Precise Dimming series refers to Mini LED TV with all-domain halo control technology. The new generation of powerful light-emitting chip, super condensed Micro lens and Micro-OD make the light shape of individual zones more perfect, and its halo control ability is several times that of ordinary zones. Combined with the HVA panel with high native contrast ratio and the world's leading light and shadow control algorithm, Precise Dimming series shapes the real light and shadow so that the TV's comprehensive picture quality performance is dramatically improved compared to ordinary TVs, bringing an upscale image experience.
HDR 2000 nits
Ignite your senses with brightness
Thanks to its peak brightness of 2000nits, the C7K features an ultra-high contrast ratio of 20 million:1 and a higher dynamic range. With its precise dimming capability, the C7K displays both deep darkness and bright, vivid details.
2000 nits Peak Brightness
20,000,000: 1 Ultra-high Contrast
QLED
More than a billion hues of vivid colour
TCL QLED utilizes Colourful Quantum Crystals, which integrate nanoscale quantum dot materials with organic materials in multiple layers. Together with backlighting technology, this breakthrough achieves exceptional colour and optical performance. Each frame masterfully renders more than a billion hues of perfect vivid colours, showcasing stunningly vivid colours. Enhanced brightness further illuminates subtle details, offering an immersive and lifelike viewing experience that unveils hidden nuances.
Colourful Quantum Crystal | 93% DCI-P3 Ultra-wide Colour Gamut
Enhanced Stability | Bionic Colour Optimization Technology
HVA Panel
Sharper vision, finer details
The HVA Panel maintains an ultra high native contrast ratio of 5000:1, while also featuring an ultra wide viewing angle and high energy efficiency, ensuring that image details are crisp and visible.
HVA Panel Technology | 3x Contrast Enhancement | Ultra-low Reflectivity
Energy-efficient | >178° Viewing Angle
144Hz Native Refresh Rate
Smoother and clearer
From signal processing to screen display, the C7K supports 4K 144Hz ultra-high native refresh rate throughout the entire chain, effectively solving the problem of image stuttering and making moving images clearer.
AiPQ Pro Processor
It perceives, it thinks, it produces
TCL's self-developed AiPQ Pro Processor incorporates
numerous TCL's unique image quality tuning algorithms.
This chip has excellent intelligent sensing capabilities and
can make pixel-level adjustments to the image quality,
thus providing a top-notch viewing experience.
Ai Contrast | Ai Colour | Ai Clarity
Ai Motion | Ai HDR | Ai Scene
Ai Contrast
Perfectly balanced light and shadow
Perceive the brightness information of each image in the TV picture, and combine the brightness characteristics of the viewing environment to intelligently adjust the contrast of the picture to make the bright and dark details clearer.
Ai Colour
True colour inspired by the creator
Intelligently identify the colour characteristics of the picture, and carry out dynamic colour calibration and skin tone protection, bringing more vivid colour performance, allowing users to get an immersive experience when playing games or viewing movies.
Ai Clarity
Crystal clear vision than ever
Powerful Ai data models accurately parse each frame of images, and perform pixel-level optimization on flawed images, so that even low-score images can present high-resolution image quality effects.
Ai Motion
Actional scenes and smooth details
Powered by TCL AiPQ Pro Processor, MEMC detects fast-moving objects sensitively in their size and position in the image, it calculates motion in terms of frame number with up to 4K 144Hz VRR, just to restore the silky-smooth image in compensating for blurring and tearing in the exciting sports, games, and movies.
Ai HDR
Full range of HDR
The Powerful TCL Ai HDR supports almost all HDR formats such as Dolby Vision, HDR 10+, HDR10, HLG, etc. And plus, it could upscale SDR to HDR by enhancing the picture quality in movies and shows with a wider range of colours with brighter highlights.
Ai Scene
More immersive experience
TCL Ai Scene has powerful intelligent perception capabilities. It performs outstanding recognition, scene analysis, and algorithm tuning of image content to achieve pixel-level image optimization, bringing you a more immersive viewing, sports, and gaming experience.
Multiple Eye Care
Protect your eyes
With low blue light, overclocking flicker-free, ambient light adaptively, MEMC motion stabilization, and gentle light protection technologies, a TCL TV, certified by TÜV for Low Blue Light, safeguards your vision in all aspects.
Sound Beyond Expectations
DTS Virtual:X
Virtualized 3D sound
DTS Virtual:X™ makes enveloping sound that appears to emerge above, beside, and behind you, providing an immersive experience in any room.
Dolby Atmos
Theatrical sound enjoyment
Dolby Atmos transcends conventional channel limitations to deliver three-dimensional audio. You can experience astounding clarity, increased emotional impact, and immersive, room-filling sound.
More fun with TCL
Game Master
Play like a pro
Experience next-level gaming with the best elevating technology in action. Unlock advanced display and audio technology, try smoother streaming with TCL Game Master
Gamebar
Adaptive game screen for three major consoles
Gamebar has customized exclusive screen design for the three major mainstream gaming consoles, bringing the game vibe to the fullest. Gamebar integrates many graphics and game modes, allowing you to make personalized game settings and stack up BUFFs at the start.
AMD FreeSync Premium Pro
No tearing. No stuttering. Just gaming
The AMD FreeSync technology promises seamless, artifact-free gameplay at almost any frame rate, putting an end to choppy gameplay and broken frames. It is regarded as the next breakthrough in PC and console gaming.
Superwide Gameview
With the 21:9 and 32:9 superwide screen ratio, you can get up to twice the field of view in the game, making you a hardcore gamer ready for any unexpected situation.
HDMI 2.1
For gamers, a responsive TV is just as important as one with good pictures. With HDMI 2.1, you'll experience lower latency and the better picture settings for gaming automatically.
Simple and Elegant
Ultra Slim Design
Ultra slim design, seamlessly wall-mounted
Thanks to the adoption of the precise dimming, the C7K achieves an ultra slim design, mounting on the wall as a masterpiece of home decor, turning your home into a new space for art.
Display | |
---|---|
Display refresh rates supported | 100 Hz, 120 Hz, 144 Hz |
Display technology | QLED |
LED backlight | Yes |
Screen shape | Flat |
HD type | 4K Ultra HD |
Contrast ratio (typical) | 5000:1 |
Display brightness | 3000 cd/m² |
LED backlighting type | QD MiniLED |
Viewing angle, vertical | 178° |
Viewing angle, horizontal | 178° |
Display diagonal (metric) | 247.7 cm |
Display resolution | 3840 x 2160 pixels |
Display diagonal | 2.49 m (98") |
Native aspect ratio | 16:9 |
Native refresh rate | 144 Hz |
Colour gamut standard | DCI-P3 |
Smart TV | |
Operating system installed | Google TV |
Smart TV | Yes |
Smart modes | IMAX Enhanced |
Internet TV | Yes |
Audio | |
Audio decoders | DTS Virtual:X, DTS:X, Dolby Atmos |
Number of speakers | 2 |
Audio output channels | 6.2.2 channels |
RMS rated power | 60 W |
Enhanced Audio Return Channel (eARC) | Yes |
Network | |
Miracast | Yes |
Bluetooth version | 5.4 |
Bluetooth profiles | SBC |
Wi-Fi standards | 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac) |
Bluetooth | Yes |
Wi-Fi | Yes |
Ethernet LAN | Yes |
Internet TV | Yes |
Design | |
VESA mounting | Yes |
Panel mounting interface | 300 x 300 mm |
Product colour | Black |
Frameless design | Yes |
Stand type | Legs stand |
Introduction year | 2025 |
Performance | |
High Dynamic Range (HDR) supported | Yes |
Picture processing technology | TCL AiPQ Pro Processor |
Voice control | Yes |
High Dynamic Range (HDR) technology | Dolby Vision, Dolby Vision IQ, High Dynamic Range 10 (HDR10), High Dynamic Range 10+ (HDR10 Plus), Hybrid Log-Gamma (HLG) |
AMD FreeSync | Yes |
Game features | Game Bar, Game Master |
AMD FreeSync type | FreeSync Premium Pro |
Smart TV | Yes |
Ports & interfaces | |
RF connector type | F, IEC |
Audio Return Channel (ARC) | Yes |
HDMI version | 2.1 |
Digital audio optical out | 1 |
RF ports quantity | 2 |
Ethernet LAN (RJ-45) ports | 1 |
Common interface (CI) | Yes |
Consumer Electronics Control (CEC) | T-link |
HDMI ports quantity | 4 |
Enhanced Audio Return Channel (eARC) | Yes |
Management features | |
Auto power off | Yes |
Voice control | Yes |
Electronic Programme Guide (EPG) | Yes |
Smart modes | IMAX Enhanced |
Sleep timer | Yes |
Works with the Google Assistant | Yes |
Ergonomics | |
---|---|
VESA mounting | Yes |
Panel mounting interface | 300 x 300 mm |
Power | |
Power consumption (standby) | 0.5 W |
Energy efficiency scale | A to G |
Energy efficiency class (SDR) | E |
Energy efficiency class (HDR) | G |
Energy consumption (SDR) per 1000 hours | 155 kWh |
Energy consumption (HDR) per 1000 hours | 500 kWh |
Technical details | |
Stand depth | 42 cm |
LED backlight | Yes |
Weight (with stand) | 55.5 kg |
Warranty period | 2 year(s) |
Compliance certificates | TÜV mark |
Weight (without stand) | 54.6 kg |
Miracast | Yes |
Bluetooth version | 5.4 |
Bluetooth profiles | SBC |
Audio output channels | 6.2.2 channels |
Remote control type | RC833A |
Voice control | Yes |
Smart TV | Yes |
Product colour | Black |
Stand width | 170.9 cm |
Brand-specific features | |
TCL technologies (AV/TV) | 4K HDR Premium 3000, Chromecast Built-In, HVA Screen, Onkyo Sound, T-cast |
Weight & dimensions | |
Stand depth | 42 cm |
Width (without stand) | 2180 mm |
Height (without stand) | 1247 mm |
Depth (without stand) | 64 mm |
Weight (without stand) | 54.6 kg |
Package width | 2375 mm |
Package height | 1422 mm |
Package depth | 207 mm |
Width (with stand) | 2180 mm |
Height (with stand) | 1285 mm |
Depth (with stand) | 420 mm |
Package weight | 75 kg |
Stand width | 170.9 cm |
Weight (with stand) | 55.5 kg |
Packaging data | |
Remote control type | RC833A |
Package width | 2375 mm |
Package height | 1422 mm |
Package depth | 207 mm |
Remote control included | Yes |
Package weight | 75 kg |
Packaging content | |
Remote control type | RC833A |
Remote control included | Yes |
Other features | |
Weight (without stand) | 54.6 kg |
Bluetooth version | 5.4 |
Bluetooth profiles | SBC |
Audio output channels | 6.2.2 channels |
Remote control type | RC833A |
Stand width | 170.9 cm |
Energy efficiency scale | A to G |
Enhanced Audio Return Channel (eARC) | Yes |
Warranty period | 2 year(s) |
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Description |
World-leading Mini LED technology
QD-Mini LED QLED with Mini LED TCL's QD-Mini LED combines the merits of QLED and OLED technologies, transforming the traditional backlight into lighting that is close to pixel-level precision. It also utilizes the world's leading QLED technology, offering contrast and colour gamut comparable to OLED, while also providing higher peak brightness and a longer lifespan. This represents the future technology of large-screen displays. Ultra-high Peak Brightness Ultra-high Contrast Ultra-high Colour Gamut Ultra-long Lifespan TCL All-domain Halo Control Technology Mini LED TV: The Halo Eliminator The TCL all-domain halo control technology covers the entire path from light generation to imaging, integrating high-efficiency light-emitting chips and self-developed lens technology, combined with Micro-OD, light and shadow control algorithms, and high-end HVA Panel technology. Through system-level precise control of light, it effectively solves the halo problem and delivers a premium viewing experience. Powerful Light-emitting Chip Master light and dark, capture intricate details Compared with the previous generation of conventional light-emitting chip, C7K's ground-breaking Powerful Light-emitting Chip significantly improves brightness and energy efficiency, reproducing natural bright and dark scenes with clarity. Super Energy Highlighter Base | ALD Corrosion-resistant Technique 35% Brightness Increase | 10% Energy Efficiency Increase Super Condensed Micro Lens 34 self-developed patents, leading in lens technology TCL's self-developed super condensed micro lens technology precisely controls light direction through its arch bridge dimming design. Its selection of nano-optical materials with greater plasticity form a golden curvature with super light-focusing properties, and precisely controls light point by point, greatly improving the backlight uniformity and halo control capabilities, making the picture details clearer. 41% Improvement in Halo Control Capability | Enhancement In Backlight Uniformity | 8 Times Increase In Optical Stability Micro-OD Better image quality, thinner body With TCL's powerful Mini LED optical technology, C7K delivers an astonishing Micro-OD. It not only offers a slimmer TV unit but also puts an end to the Mini LED halo issue by working with the super condensed micro lens and ultra-high zoning, giving the stars in the night sky a deep, delicate, and sharp look. Dynamic Lighting Bionic Algorithm Enriched dark and light details, more realistic image reproduction Combined with human perception characteristics and picture pixel information, the lighting details are optimized for SDR and HDR signals, while the details and contrast of light and dark scenes are greatly improved. Enjoy more real lighting effects of streaming media resources on TCL TV. Transient Response No ghosting and more clarity Transient response can prevent dark shadows, bright spots, and trailing caused by backlight lag in motion picture. It makes the motion picture sharper and enhances your viewing experience. Bidirectional 23 bit The more precise the backlight control, the clearer the image details Bidirectional 23 bit precision control technology can accurately sense the ambient brightness and colour temperature, and finely control the TV brightness and colour temperature to make the picture more vivid and colourful. HVA Panel Technology 5000:1* ultra-high native contrast ratio, an excellent partner for Mini LED TV HVA Panel technology employs nanoscale film-layer techniques to create a butterfly-wing-shaped liquid crystal molecular microstructure. This structure precisely controls the light passing through the liquid crystal layer, significantly improving the contrast of the panel. Precise Dimming Series up to 2048 Zones Deeper blacks, higher brightness Precise Dimming series refers to Mini LED TV with all-domain halo control technology. The new generation of powerful light-emitting chip, super condensed Micro lens and Micro-OD make the light shape of individual zones more perfect, and its halo control ability is several times that of ordinary zones. Combined with the HVA panel with high native contrast ratio and the world's leading light and shadow control algorithm, Precise Dimming series shapes the real light and shadow so that the TV's comprehensive picture quality performance is dramatically improved compared to ordinary TVs, bringing an upscale image experience. HDR 2000 nits Ignite your senses with brightness Thanks to its peak brightness of 2000nits, the C7K features an ultra-high contrast ratio of 20 million:1 and a higher dynamic range. With its precise dimming capability, the C7K displays both deep darkness and bright, vivid details. 2000 nits Peak Brightness 20,000,000: 1 Ultra-high Contrast QLED More than a billion hues of vivid colour TCL QLED utilizes Colourful Quantum Crystals, which integrate nanoscale quantum dot materials with organic materials in multiple layers. Together with backlighting technology, this breakthrough achieves exceptional colour and optical performance. Each frame masterfully renders more than a billion hues of perfect vivid colours, showcasing stunningly vivid colours. Enhanced brightness further illuminates subtle details, offering an immersive and lifelike viewing experience that unveils hidden nuances. Colourful Quantum Crystal | 93% DCI-P3 Ultra-wide Colour Gamut Enhanced Stability | Bionic Colour Optimization Technology HVA Panel Sharper vision, finer details The HVA Panel maintains an ultra high native contrast ratio of 5000:1, while also featuring an ultra wide viewing angle and high energy efficiency, ensuring that image details are crisp and visible. HVA Panel Technology | 3x Contrast Enhancement | Ultra-low Reflectivity Energy-efficient | >178° Viewing Angle 144Hz Native Refresh Rate Smoother and clearer From signal processing to screen display, the C7K supports 4K 144Hz ultra-high native refresh rate throughout the entire chain, effectively solving the problem of image stuttering and making moving images clearer. AiPQ Pro Processor It perceives, it thinks, it produces TCL's self-developed AiPQ Pro Processor incorporates numerous TCL's unique image quality tuning algorithms. This chip has excellent intelligent sensing capabilities and can make pixel-level adjustments to the image quality, thus providing a top-notch viewing experience. Ai Contrast | Ai Colour | Ai Clarity Ai Motion | Ai HDR | Ai Scene Ai Contrast Perfectly balanced light and shadow Perceive the brightness information of each image in the TV picture, and combine the brightness characteristics of the viewing environment to intelligently adjust the contrast of the picture to make the bright and dark details clearer. Ai Colour True colour inspired by the creator Intelligently identify the colour characteristics of the picture, and carry out dynamic colour calibration and skin tone protection, bringing more vivid colour performance, allowing users to get an immersive experience when playing games or viewing movies. Ai Clarity Crystal clear vision than ever Powerful Ai data models accurately parse each frame of images, and perform pixel-level optimization on flawed images, so that even low-score images can present high-resolution image quality effects. Ai Motion Actional scenes and smooth details Powered by TCL AiPQ Pro Processor, MEMC detects fast-moving objects sensitively in their size and position in the image, it calculates motion in terms of frame number with up to 4K 144Hz VRR, just to restore the silky-smooth image in compensating for blurring and tearing in the exciting sports, games, and movies. Ai HDR Full range of HDR The Powerful TCL Ai HDR supports almost all HDR formats such as Dolby Vision, HDR 10+, HDR10, HLG, etc. And plus, it could upscale SDR to HDR by enhancing the picture quality in movies and shows with a wider range of colours with brighter highlights. Ai Scene More immersive experience TCL Ai Scene has powerful intelligent perception capabilities. It performs outstanding recognition, scene analysis, and algorithm tuning of image content to achieve pixel-level image optimization, bringing you a more immersive viewing, sports, and gaming experience. Multiple Eye Care Protect your eyes With low blue light, overclocking flicker-free, ambient light adaptively, MEMC motion stabilization, and gentle light protection technologies, a TCL TV, certified by TÜV for Low Blue Light, safeguards your vision in all aspects. Sound Beyond Expectations DTS Virtual:X Virtualized 3D sound DTS Virtual:X™ makes enveloping sound that appears to emerge above, beside, and behind you, providing an immersive experience in any room. Dolby Atmos Theatrical sound enjoyment Dolby Atmos transcends conventional channel limitations to deliver three-dimensional audio. You can experience astounding clarity, increased emotional impact, and immersive, room-filling sound. More fun with TCL Game Master Play like a pro Experience next-level gaming with the best elevating technology in action. Unlock advanced display and audio technology, try smoother streaming with TCL Game Master Gamebar Adaptive game screen for three major consoles Gamebar has customized exclusive screen design for the three major mainstream gaming consoles, bringing the game vibe to the fullest. Gamebar integrates many graphics and game modes, allowing you to make personalized game settings and stack up BUFFs at the start. AMD FreeSync Premium Pro No tearing. No stuttering. Just gaming The AMD FreeSync technology promises seamless, artifact-free gameplay at almost any frame rate, putting an end to choppy gameplay and broken frames. It is regarded as the next breakthrough in PC and console gaming. Superwide Gameview With the 21:9 and 32:9 superwide screen ratio, you can get up to twice the field of view in the game, making you a hardcore gamer ready for any unexpected situation. HDMI 2.1 For gamers, a responsive TV is just as important as one with good pictures. With HDMI 2.1, you'll experience lower latency and the better picture settings for gaming automatically. Simple and Elegant Ultra Slim Design Ultra slim design, seamlessly wall-mounted Thanks to the adoption of the precise dimming, the C7K achieves an ultra slim design, mounting on the wall as a masterpiece of home decor, turning your home into a new space for art. |
Smarter connectivity
Designed for a fast-paced world, MediaSuite features advanced connectivity and versatile configuration settings. Chromecast built-in makes streaming fast and easy, while Android™ and Google Play Store unleash infinite possibilities. Android updates provide the latest functionality Android-powered Philips Professional TVs are fast, versatile and easy to navigate. The TVs are optimised for native Android apps and you can install web apps directly to the display too. Automatic updates ensure apps stay up to date. Chromecast™ built in for easy content sharing Enable instant, secure wireless casting of movies, presentations and more from smart devices (mobiles, laptops, tablets) in up to 4K resolution. Chromecast is cost-effective, requires no extra hardware and is secure for professional use. Users simply tap the Chromecast icon on their smart device to start streaming content from thousands of cast-enabled apps — their smart device becomes the remote. Google Play Store access for apps and media Full access to the entire Google Play Store makes it easy to add apps, games, music, movies and more to your Philips Professional Display. New business tools and extra entertainment options are added to the catalogue daily, ensuring that you always have access to the latest global trends. |
Advanced OLED processor for optimised pictures and sound
LG OLED C3 features the new α9 AI Processor Gen6: the brain of the TV. This advanced processor is made for OLED, intuitively ensures premium picture and sound quality and delivers image enhancement through AI Super Upscaling. It will also upscale audio for a more cinematic experience. Enhanced brightness Thanks to an advanced Light Boosting Algorithm – Brightness Booster - you can enjoy incredibly bright images, ensuring a stunning picture no matter how bright or dark your room. LG SELF-LIT OLED evo technology LG self-lit OLED is the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume and the sharpest pixel-perfect details, creating the ultimate viewing experience. LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during those boxset marathons, nail-biting championship games and intense gaming sessions. Cutting-edge design Exceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C3 TV merges seamlessly and elegantly into any space in your home. Smart Platform LG OLED C3 features webOS, LG's smart platform which hosts a huge variety of the best streaming services – including Freeview Play, NOW, Netflix, Prime Video, Disney+ and more - while making browsing and searching for what to watch completely hassle-free, including via hands-free voice control. New Quick Cards make it easy to find what you want based on interest – be it Gaming, Sports, Music or even Home Office. The smart platform is controlled with the LG Magic Remote, plus you can also use the LG C3 to control your smart home with built-in Alexa. Exceptional Cinema experience LG OLED transports the most immersive cinema experience directly to your home. Exceptionally sharp pictures, crystal-clear sound and perfect black levels plus Filmmaker Mode, deliver movies as the director intended. Dolby Vision and Dolby Atmos provide awe-inspiring drama to every genre - with incredible colour and contrast plus 3D surround sound - delivering the ultimate in full audio-visual immersion. Powerful Gaming experience LG OLED C3 is the ideal partner for next generation consoles, powering your competitive edge with an incredible 0.1ms response time plus low input lag and accelerated processor speeds. The C3 is loaded with all the pro-tools you need to dominate, such as 4K@120Hz, VRR, ALLM and eARC as specified in HDMI 2.1, plus G-Sync, FreeSync, Game Optimiser and HGiG which are all integrated and ready out-of-the-box. Plus there’s easy access to Twitch on LG’s webOS smart platform. Incredible sport experience LG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (OLED Motion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus. LG Soundbar synergy Pair with a compatible LG Soundbar to enjoy a seamless, connected experience with enhanced sound. WOW Orchestra utilises TV and Soundbar speakers simultaneously for an optimised experience. WOW Interface takes the hassle out of tuning your audio, using Soundbar mode controls and super-accessible TV remote and on-screen menus. *Compatible LG soundbars (2022 models will receive features via sw update early 2023); WOW Orchestra: S95QR,S80QR,S80QY,S75Q,USC9S,USE6S / WOW Interface: S95QR,S80QR,S80QY,S75Q,S65Q,S60Q,S40Q,USC9S,USE6S Sustainability LG OLED TVs are significantly more eco-friendly than the LED equivalents. OLED uses less plastic and fewer hazardous materials. OLED is officially a Low Hazardous product and rated Excellent in recycling efficiency. |
Your everyday entertainment, upgraded. This is the Sony BRAVIA X80L TV.
Featuring our ultra-wide Triluminos Pro colour palette, you'll see shades and hues on the X80L that you won't find on other TVs. Our X1 Processor is the power behind these bright, colourful pictures, analysing content in real-time, and enhancing everything you watch. The sound is delivered by our unique X-Balanced Speaker Unit for a thrilling, high-quality audio experience, with powerful bass. Minimalist and timeless, the TV has been designed to suit any interior. The Flush Surface Bezel keeps your focus on the picture and the two-way stand offers ultimate convenience, fitting both wide and narrow furniture surfaces. Thousands of movies are waiting for you on the BRAVIA CORE app! Exclusively for BRAVIA TV owners, you'll gain access to the Sony Pictures Entertainment library filled with the latest blockbusters and classics, watch in Pure Stream (the highest in streaming quality), enjoy the largest available collection of IMAX Enhanced movies, and be treated to behind-the-scenes Studio Access. When you buy the X80L, you can choose 5 movies to redeem in up to 4K HDR quality, and enjoy 12 months of unlimited streaming. A great TV for gamers, the X80L recognises when a console is connected and powered on, automatically switching to Auto Low Latency Mode in HDMI 2.1 so you can enjoy smoother, more responsive gameplay. In high contrast scenes, you’ll be able to see the crucial details in the darkest and brightest parts of the screen, thanks to our Auto HDR Tone Mapping technology. With Auto Genre Picture Mode, you won’t need to worry about adjusting your settings as you switch between different types of entertainment. Our new dedicated Gaming Menu allows you to optimise your gaming performance - quickly. It includes Motion Blur Reduction, a Black Equaliser, Crosshair (available in six different styles), and Custom Screen, that allows you to maximise your view when you need to see more detail in every corner of a game and minimise it when you need your eyes to focus on the enemy with laser vision! You'll access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised into topics and genres to suit your personal interests. Set aside your remote and control the X80L hands-free! Voice Search makes life so much easier - just ask to find a specific title, search by genre, get personalised recommendations... You can even use it to control your other smart home devices, and more. You can even save up to 32% more energy with the X80L! Our new ECO Dashboard puts all of your eco settings in one place that's intuitive and user-friendly, so you can save energy without hassle or jargon.* BRAVIA CAM (sold separately) is also compatible. From family catch-ups to important meetings on the big screen, it'll feel like you're in the same room, transforming your video chats, and so much more! Crunchyroll - the largest anime streaming service in the world – is included on the X80L too. With a vast library of anime, manga, and other original content, you can watch titles like ""Lupin the Third,"" ""Attack on Titan,"" and ""The God of High School"" on-demand on your Sony TV. The movies and shows are translated and subtitled or dubbed, so you can enjoy in a variety of languages. Dolby Atmos and Dolby Vision are two technologies often associated with big movie theatres, found on this X80L TV, giving all of your favourite movies, TV shows, sports, and games, the all-star treatment! Dolby Vision unlocks the full potential in every scene, infusing pictures with ultra-vivid colour, sharper contrast, and deep texture. Dolby Atmos is the immersive sound to match, bringing all your entertainment to life in surround sound style. Default setting versus most energy efficient setting using ECO Dashboard. Consumption difference measured by 85X95L, percentage may differ by model PICTURE QUALITY Colour is key on the X80L, making everything breath-takingly beautiful to look at. Our Triluminos Pro colour palette is wide, infused with shades and hues you won't find on other TVs, straight out of the real-world. When colours are true-to-life like this, nothing can break your focus, and you'll be fully immersed in every movie, TV show, sports match, or game. Our X1 HDR Processor is the power behind these bright, colourful pictures. In fact, picture processing has always been at the core of Sony's TV philosophy, and the X1 Processor family is a culmination of decades of development and engineering. Content is analysed in real-time to reveal intense contrast, peak brightness, and natural colours. With everything you watch enhanced to perfection, the X80L will be the centrepiece of your home entertainment. Dolby Vision is a technology often associated with big movie theatres, found on this X80L TV. It will unlock the full potential in everything you watch, infusing pictures with ultra-vivid colour, sharper contrast, and deep texture. With more detail revealed, you may even notice treasures in your favourite scenes that you previously missed. SOUND QUALITY Our X-Balanced Speaker Unit delivers high quality sound and powerful bass for a richer, deeper, and more rewarding audio experience. Its unique, non-circular shape maximises the area of the speaker diaphragm, bringing powerful sound into your living room, without compromising on the sleek, slim design of the TV. Dolby Atmos completes the immersive entertainment experience. A sound technology you'd usually find in the cinema, everything can be enjoyed in surround sound style. DESIGN The Flush Surface Bezel keeps your focus on what's important - the picture - and the TV itself is modern and minimalist to suit any interior. The two-way, black, slim wedge TV stand offers ultimate convenience, designed to fit both wide and narrow furniture surfaces. THEMED CONTENT The X80L makes a great gaming TV too. It recognises when a console is connected and powered on, automatically switching to Auto Low Latency Mode in HDMI 2.1 so you can enjoy smoother, more responsive gameplay. This is a vital feature for those who want the competitive edge in fast-moving, high-intensity games. In high contrast scenes, you’ll be able to see the crucial details in the darkest and brightest parts of the screen, thanks to our Auto HDR Tone Mapping technology. You won’t ever need to worry about adjusting your settings as you switch between different types of entertainment either. With Auto Genre Picture Mode, Sony BRAVIA TVs automatically enter Game Mode to minimise input lag and make the action more responsive. There's even a new dedicated Gaming Menu, accessible with one touch of a button on your remote! Here, you'll find all the settings you need to optimise your gaming performance in one place - quickly. This includes VRR (on or off), Motion Blur Reduction, which dims the screen to improve picture smoothness, a Black Equaliser to make your screen brighter and reveal hidden objects in a game, and more. Brand new for this year, we've included a customisable Crosshair feature that will help you perfect your aim, and there are six different styles to choose from. Our new Custom Screen feature could be the secret to your next win! Use this to change the size of the screen, maximising it when you need to see more detail in every corner of a game, and minimising it when you need your eyes to focus on the enemy with laser vision. UX Set aside your remote and control the X80L hands-free! Voice Search makes life so much easier - just ask to find a specific title, search by genre, get personalised recommendations...you can even use it to control your other smart home devices, and more. You'll access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised into topics and genres to suit your personal interests. The X80L is compatible with BRAVIA CAM (sold separately). From family catch-ups to important meetings on the big screen, it'll feel like you're in the same room, transforming your video chats, and so much more! This TV gives you the tools to lower your energy consumption, and possibly your energy bills too. Our new ECO Dashboard is super easy to use and understand; the more eco-friendly settings you activate, the more your virtual tree will grow. In fact, you could save up to 32% more energy with it! The menu includes an Easy Eco Set-up to guide you through your options, Auto Power Saving Mode (a BRAVIA CAM feature that dims the TV when you are not in front of it), Power Saving to reduce brightness and power consumption when needed, a Light Sensor that adjusts the brightness according to the amount of light in your room, and Idle TV Power Off, which intuitively turns the TV off when inactive for a certain period of time. BRAVIA CORE Thousands of movies are waiting for you on the BRAVIA CORE app! Drawing on the expertise of Sony's filmmakers to our engineers, brought-to-life by the incredible picture and sound technologies of BRAVIA XR, this is the ultimate movie app. Gain access to the Sony Pictures Entertainment library filled with the latest blockbusters and classics, watch in Pure Stream (the highest in streaming quality) for more detail, colour and contrast than you'll see anywhere else, enjoy the largest available collection of IMAX Enhanced movies, and be treated to behind-the-scenes Studio Access. Exclusively for BRAVIA TV owners, you can choose 5 movies to redeem in up to 4K HDR quality, as well as 12 months of unlimited streaming. |
LG OLED evo. The trailblazer of a definitive decade.
What makes LG OLED evo the pinnacle of the world's No.1 OLED brand? Iconic firsts like wireless connectivity that frees your space. Advanced technology that's constantly evolving and refining how you experience TV. A brighter, bolder picture, so realistic, you feel like part of the scene. And confidence that allows us to offer a 5-year warranty. Feel the freedom of the first and only 4K 120Hz wireless video & audio transfer Years of commitment to innovation can't be imitated overnight. Experience new heights of entertainment from world-leading LG OLED. The world's first and only OLED TV with 4K 120Hz wireless video and audio transfer creates boundless new ways to enjoy your space. Zero Connect Embrace wireless interior design freedom LG OLED technology, refined over 10 years, meets a wireless design that let you design your space how you like. Cut the cables. Cut the interruptions. Relax as you unwind in a clutter-free space with only the power cable attached to the TV¹ rather than additional wires and devices. Feel wireless freedom Freely change the placement of LG OLED M Series whenever you switch up your interiors by simply moving the Zero Connect Box. Sit back, relax, and connect With the Zero Connect Box, there's no hassle reaching back ports or moving the TV to connect peripherals. α9 AI Processor 4K Gen6 A Decade of Evolution at Its Core Enter the world of α-realism, refined over 10 years of innovation. A portal to new universes and the sensation of feeling like you're really there. Be the main character surrounded by the exceptional picture and sound refinements of α9 AI Processor 4K Gen6. AI Sound Pro Step Into a Realm of Cinematic Sound Following 10 years of innovation, AI Sound Pro virtually mixes the sound to create the effect of 9.1.2 surround speakers, remastered for clarity and balance control. Brightness Booster Max Behold Even Brighter OLED LG OLED's iconic self-lit pixels shine brighter than before with the Light Boosting algorithm, Light Control Architecture, and other refinements driven by α9 AI Processor 4K Gen6. Self-lit OLED 4K No Backlight Necessary Pixels reachest their most brilliant potential when they shine without the dull glow of a backlight. Experience the deep dark blacks of Infinite Contrast, colors true to nature with rich tones and hues, and a design slimmer than what's possible on traditional LCD TVs. Hear Sounds and Sights Come Together as One Simple soundbar connectivity Use your LG OLED TV with a wireless LG Soundbar, and they work together like one speaker to create three-dimensional concert hall sound. More sound settings Connect your LG OLED TV to an LG Soundbar and automatically switch to Soundbar Mode, revealing 3 new settings. The big screen experience Any size you like From 77" to 97", LG OLED M Series has a crowd-pleasing size range ideal for exciting sports showdowns and blockbuster movie marathons. webOS 23 new Home Tailored to Your Liking From your favorite content to your preferred way to view, webOS 23 new Home is the hub that revolves around you. Sights and sounds come to life Spellbinding cinema Scenes come to life with Dolby Vision's ultra-vivid picture and the immersive, spatial audio of Dolby Atmos. The true picture Picture processing can remove a movie's intended charm. Filmmaker Mode preserves the director's cut for a more authentic way to enjoy films. Endless libraries of entertainment Tune into all the streaming services you love straight from your TV, including Netflix, Paramount+, Disney+, Prime Video, Apple TV+, and LG Channels. Ultimate Gaming Embark on Epic Gaming Adventures Feel like a winner every time you play. A blazing-fast 0.1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support come together to create a clear, smooth picture that can't be rivaled, while the gamer-oriented UX and simple game streaming let you dive straight in and play on. Game dashboard & optimizer Game settings at a glance Apply the ideal settings for your game genre and playing environment with Game Optimizer. Dive into Sound Tab and amplify the action or Game Tab to make sure everything looks and feels just right. There's no need to pause. Simply access the menu from Game Dashboard, which hovers over the action while you play. Cloud Gaming A World of Games to Play Access GeForce NOW directly from your TV and discover a library with a colossal number of games to choose from. The Sports Sensation The Only Match for Games That Take Your Breath Away Sports step into the spotlight. A personalized Sports Alert keeps you in the know about your favorite team, with direct access to match schedules from your home screen. With a decade of innovation, only LG OLED brings you stadium-like realism with a vast display and the crisp definition of the α9 AI Processor 4K Gen6 — ideal for watching two games at once with Multi View. |
"Great for sports, with bright, vivid scenes. This is the Sony BRAVIA X90L Full Array LED TV.
Sports fans, rejoice! Our Cognitive Processor XR understands how humans see and hear in real-life. For example, it recognises that you will be focusing on the player with the ball, and that the sound of the crowd should roar from all directions. Scenes are then recreated in your living room that are so realistic, you can see them unfold in front of your eyes and hear the action all around you. Full Array LED breathes brightness and contrast into every competition. No more details overwhelmed by shadow or lost in blown-out highlights - just breath-taking contrast, colour, and depth - even when watching in daylight! High-speed sports are smooth, clear, and blur-free on the X90L too, thanks to our trusted XR Motion Clarity technology. Our Acoustic Multi Audio technology recreates immersive sound that appears to come from its original sound source, so you'll hear as a car races across the horizon or the sound of a cheering crowd from the sides, and feel closer to the atmosphere inside the stadium. You can even take your home entertainment set-up to the next level with the Acoustic Center Sync feature, which synchronises your TV's audio system with the centre channel of a compatible Sony soundbar. The smooth, aluminium Seamless Edge Bezel will harmonise with any interior while the 3-way aluminium wedge TV stand will offer ultimate convenience. Hundreds of movies are waiting for you on the BRAVIA CORE app! Exclusively for BRAVIA XR owners, you'll gain access to the Sony Pictures Entertainment library filled with the latest blockbusters and classics, watch in Pure Stream (the highest in streaming quality), enjoy the largest available collection of IMAX Enhanced movies, and be treated to behind-the-scenes Studio Access. When you buy the X90L, you can choose 10 movies to redeem in up to 4K HDR quality, and enjoy 24 months of unlimited streaming. A great TV for gamers, the X90L recognises when a console is connected and powered on, automatically switching to Auto Low Latency Mode in HDMI 2.1 so you can enjoy smoother, more responsive gameplay. In high-contrast scenes, you’ll be able to see the crucial details in the darkest and brightest parts of the screen, thanks to our Auto HDR Tone Mapping technology. With Auto Genre Picture Mode, you won’t need to worry about adjusting your settings as you switch between different types of entertainment. Our new dedicated Gaming Menu allows you to optimise your gaming performance - quickly. It includes Motion Blur Reduction, Black Equaliser, Crosshair (available in six different styles), and Custom Screen, which allows you to maximise your view when you need to see more detail in every corner of a game and minimise it when you need your eyes to focus on the enemy with laser vision! You'll access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised into topics and genres to suit your personal interests. Set aside your remote and control the X90L hands-free! Voice Search makes life so much easier - just ask to find a specific title, search by genre, get personalised recommendations... You can even use it to control your other smart home devices, and more. You can even save up to 32% more energy with our TV! Our new Eco Dashboard puts all of your eco settings in one place that's intuitive and user-friendly, so you can save energy without hassle or jargon.* BRAVIA CAM is compatible, allowing you to take your video chats to the big screen, and more. Crunchyroll - the largest anime streaming service in the world – is included on the X90L too. With a vast library of anime, manga, and other original content, you can watch titles like ""Lupin the Third,"" ""Attack on Titan,"" and ""The God of High School"" on-demand on your Sony TV. The movies and shows are translated and subtitled or dubbed, so you can enjoy in a variety of languages." |
Short Description |
98", 4K 3840 x 2160, 144Hz, QLED, QD-Mini LED, 4K HDR 3000 nits, HVA, AiPQ Pro Processor, B&O 6.2.2, Google TV, E/G
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4K Ultra HD LED, 75", 3840 x 2160p, 400 cd/m², Android TV 9 (Pie), 20 (2x10) W, 802.11 ac, HDMI 2.0 with HDCP 2.2
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LG OLED evo C3 77" 4K Smart TV, 2023
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Sony BRAVIA, KD-85X80L, LED, ECO Features, 4K HDR, Flush Surface Design, Google TV, BRAVIA CORE
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83", 3840 x 2160 4K Ultra HD, OLED, DVB-T/T2/C/S/S2, Dolby Vision/HDR10/HLG, 4.2 channel/60 W audio, Wi-Fi 6, Bluetooth 5.0, VESA, G/G, webOS 23
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Sony BRAVIA XR | XR-85X90L | Full Array LED | 4K HDR | Google TV | ECO PACK | BRAVIA CORE | Perfect for PlayStation5 | Aluminium Seamless Edge Design
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Manufacturer |
TCL
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Philips
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LG
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Sony
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LG
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Sony
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